Case Study

Centroamérica Cuenta

Centroamérica Cuenta, founded in 2013 by Nicaraguan writer and Cervantes Prize winner Sergio Ramírez, was the region's main literary festival, promoting Ibero-American literature with editions in Central America/Caribbean and Madrid.

  • Challenges

    The website required advanced event functionality, contained a large amount of old unoptimized content, and its theme did not reflect the organization's new brand identity.

  • Solutions

    A modern and responsive custom theme was developed based on their visual brand identity, and all the old content was migrated and optimized.

  • Technology / Tools

    WordPress, Beaver Builder, ACF, Cloudflare, Google Analytics, Google Search Console, Ahrefs