About Me

I'm a Web Guy

I help entrepreneurs and organizations of all sizes build, fix, speedup, redesign and, manage their WordPress Website, without the agency overhead or DIY headaches. No BS, no fuss.

30 Years in the Web Game

I started in 1995 creating my own websites. In 2001, I co-founded a website development and design agency, one of the first in Nicaragua. In 2012, we pivoted to a digital marketing agency, where we experimented with social media and multimedia creative campaigns. In 2015, I moved away from the agency model to focus on full-time consulting. I also expanded my services to other complementary areas, but kept my website development and management business as my core focus. In 2019, I relocated to the United States for security reasons, since my business was already 100% remote, this transition was seamless.

With 30 years of experience creating and managing websites, 25 of them professionally, I’ve worked on hundreds of projects across every sector: personal and blogger sites, corporate and government sites, universities, NGOs, and small businesses.

My Approach

What makes me different? Unlike traditional developers who focus on code first, I put myself in your shoes and start with your goals.

My approach is driven by what your website needs to accomplish. As a programmer, I started creating static HTML sites but quickly moved to content management systems like WordPress, because I realized websites are just the vehicle, not the destination. Rather than getting caught up in complex programming, I focus on making it easy for you to create and manage your content, whether that’s text, images, video, or audio.

Success isn’t measured by the technology used, but by whether your website solves the problem it was designed to solve. Sometimes that means ROI, sometimes it means user engagement, and sometimes it’s simply your satisfaction with the final result.

My specialty is WordPress-based websites, and I’ve successfully managed high-traffic sites (some with millions of visits) simultaneously and for years, without missing a beat.

My Values

I believe in professionalism, often confused with acting formal. I consider transparency essential for building trust and credibility with my clients.

When it comes to technology, there’s almost always a more affordable or free option that delivers the same results. I’ll find that option for you.

Security has always been a priority in my work, but after 2018, it became even more important to me personally. I’ve developed comprehensive security protocols that I’ve even taught to clients as part of my consulting work.

Links

What happened in 2018
Why not an agency?
DIY Resources
Other professional areas
Security protocols