Case Study

PCS Software

PCS Software has been a leader in transportation management since 1996. Their focus is creating intuitive and efficient software solutions that simplify logistics for the trucking industry.

  • Challenges

    The previous website was extremely difficult to update; only a web developer could make changes. Its code and plugins were obsolete, and the theme no longer met current needs. Additionally, the hosting plan consumed far more resources than necessary, leaving much of its capacity unused.

  • Solutions

    A comprehensive audit was conducted that included an inventory of existing content, a detailed review of the theme code, plugins, redirects and images, along with an assessment of SEO issues and tracking pixels or tags for third-party integrations. Based on these findings, a custom theme was developed that reflected the new brand identity, enabling lighter, faster, and more modern site performance. The hosting plan was reduced to fit actual needs, while restructured content, new layouts, and more simplified designs, especially on landing pages, facilitated faster updates and easier implementation of the refreshed branding.

  • Technology / Tools

    WordPress, WPEngine, ACF, Hubspot